The CPG Scoop Podcast
The CPG Scoop Podcast
If you’re looking for a fun way to discover what’s new and next in CPG commerce and marketing, look no further than The CPG Scoop. Hosts Jennifer Silverberg and Risa Crandall bring 40+ years of experience to a brand-new podcast that offers a joyful atmosphere to relax while gaining insights into the people, trends, and technologies in the CPG space.
Recent Episodes
Drew Ingram - Director of Portfolio Media Strategy at Frito Lay / Pepsico
March 14, 2023
Drew Ingram from the Frito Lay Media Team joins Risa and Jennifer on the Scoop. The conversation covers a ton of ground---from discussion about balancing retail performance with brand goals, making magic while being efficie…
Suzanne Skop - Head of Agency Partnerships at Instacart
March 10, 2023
Suzanne Skop, Head of Agency Partnerships at Instacart, joins us for a great discussion about the latest growth and innovation within retail enablement and how that is transforming how shoppers navigate the online and offlin…
Chris Perry and Oskar Kaszubski, co-founders of firstmovr
Jan. 24, 2023
Co-founders of firstmovr and CPG veterans Oskar Kaszubski and Chris Perry drop in for the latest CPG Scoop discussion with Risa and Jennifer. Oskar and Chris discuss how the 'The Sea' and 'Insanity' are great descriptors fo…
Mert Damlapinar - Principal, CPG Business Consulting, EPAM Systems
Jan. 17, 2023
Mert Damlapinar, Principal of CPG Business Consulting, Digital Commerce Acceleration at EPAM Systems, joins Jennifer and Risa to talk about the impact and evolution of Channel-less Commerce as we head into 2023. Mert also t…
Imteaz Ahamed - Director of Performance Marketing, Reckitt
Jan. 3, 2023
Imteaz joins the CPG Scoop from sunny Sydney, and talks about his journey to his current role as Director of Performance Marketing at Reckitt. Imteaz gained broad experience covering sales, ecommerce, DTC, retail media, and…
Amie Owen - US Head of shopper, UM Worldwide
Dec. 20, 2022
Amie Owen, head of shopper marketing for UM Worldwide, joins the CPG scoop in this pre-holiday edition. Amie talks about her two decades of shopper experience, and how she brings a teacher’s lens to the hot world of commerc…
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About the Hosts
Jennifer Silverberg
CEO of SmartCommerce
Experienced innovator with over 30 years of deep, international, cross-category experience creating brands that drive internal alignment, build external demand, and deliver profitable, sustainable growth.
Currently leading a team of nearly 100 exceptional, dedicated leaders who are making eCommerce faster and more fun for consumers, brands, and retailers.
Loves: challenging categories, disruptive startups, talented people, everything social (including media), data, listening, storytelling, FOCUS, and great ideas just waiting for insanely great marketing.
Risa Crandall
SVP CPG Strategy + Sales at Aki Technologies
As a very passionate, driven sales leader I have built my experience on driving sales for brands and which in turn builds revenue for the companies I work for. The experience I bring of technology, mobile, retail, consumer behavior and insights coupled with listening to clients needs and ideas gives us the path to build digital solutions that drive conversion and success.